Northwest-Shoals Community College
Marketing Survey
Please indicate your gender:
Male
Female
Please indicate your race:
African American
Asian
Caucasian
Hispanic
Native American
Other
Please indicate your age:
29-40
41-50
50-59
Please indicate your current county of residence:
Colbert
Franklin
Lauderdale
Lawrence (AL)
Marion
Mississippi
Not Applicable
Tennessee
Winston
Other
Please indicate your primary status at Northwest-Shoals:
Changes according to classes available each semester
Day student
Distance Education student
Evening student
Is this the first time you have attended NW-SCC other than for continuing education, teens in college, upward bound, or dual enrollment?
Yes
No
Please indicate your employment status:
Full-time (30 hours or more)
Not employed
Part-time
If employed part-time or full-time, in which county are you employed?
Colbert
Franklin
Lauderdale
Lawrence (AL)
Limestone
Mississippi
Not Applicable
Other
Tennessee
Winston
What is your reason for enrolling in a community college?
Obtain a job or start a new career
Personal development (no degree/certificate expected)
Transfer to a four-year college/university
Why did you choose to attend Northwest-Shoals?
Availability of classes
Close to home
Cost
Friends/family attending
Other
How did you first become interested in Northwest-Shoals?
High school counselor/teacher
Media advertising
Northwest-Shoals publication
Northwest-Shoals recruiter
School friend/family member
Job Retraining
Which of the following television stations do you watch most often for news and local information?
WAAY-(ABC 31)
WAFF-(NBC 48)
WHDF-(CW)
WHNT-(CBS 19)
WYLE-(IND.26)
Indicate the one (1) radio station you listen to most often:
Q107 (WQLT)-FM
KIX-96 (WXFL)
WLAY (1450 AM & 100.3 FM)
WVNA (1590 AM & 105.5 FM)
STAR-94.9 (WMSR-FM)
WFIX-FM (91.3)
WEUP (103.1)
WJBB (92.7)
V103 (101.5 FM)
WZYP (104.3)
OTHER
Indicate the newspaper you read most often. (please choose no more than one answer)
Colbert County Reporter
Courier Journal
East Lauderdale News
Frankin County Times
Moulton Advertiser
Northwest Alabamian
Red Bay News
Times Daily
Other
Don't read the newspaper
Which advertising medium most influences you?
Billboards
Direct mail notices/solicitations
Newspapers
Radio
Television
Internet
Do you have easy access to the Internet at home or work?
Yes
No
If so, do you have
Dial-up Connection
DSL Connection
Cable Connection
Not Available
How much time each week do you use the Internet?
Less than 1 hour per week
1 to 5 hours per week
5 to 10 hours per week
10 or more hours per week
Not Applicable
Please rate the design of the semester class schedule publication (tabloid). Does the "flow" of the information help you easily find what you need?
Confusing in its design
Effective
Poorly designed
Superior design
Well designed
Please rate the information in the semester class schedule publication (tabloid):
Confusing in certain sections
Effective
Information easy to follow
Totally confusing
Very informative
Do you have cable television?
Yes
No
Do you watch Northwest-Shoals Community College Broadcasting Station (ComCast Channel 192 or Charter Channel 2)?
Yes
No
Which of the following cable television stations do you watch most frequently?
USA
TBS
MTV
TLC
TNT
Other Station:
*
Indicates Response Required